Here is the new Instagram Reels display for multi-advertiser ads

Onur Demirkol
Aug 17, 2023
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Recent leaks show that Instagram is working on a new Reels display specifically for multi-advertiser ads.

Instagram is one of the most popular social media platforms right now, and it is a huge opportunity for people who are looking to advertise their businesses or brands. The platform has features tailored for these situations, and according to the latest news, Meta is working to improve it.

Instagram is trying out a new kind of ad format for Reels. It groups together different brands on one screen, which shows up between Reels videos. This isn't something totally new – Instagram already did this for regular posts. After you look at one ad, ads from similar brands pop up below it.

You don't have to use this format for your ads. Instagram is thinking about adding it to Reels. If you choose to use it, you'll pay for this kind of ad placement.

This might be good because it could be cheaper, and you might reach more people who are interested in similar stuff. But there could be a downside too. You might not stand out as much because there are more brands on the same screen.

Instagram recently changed its double-tap function

This change from the traditional method of disclosing these data exclusively upon visiting a post involves the conspicuous display of comment and share counts within the in-stream interface. Users sometimes mistakenly associate likes with popularity while underestimating the depth of discussions and shares as a result of this division, which has led to a difference in how users perceive interaction.

Instagram hopes to close this gap with the proposed change by prominently displaying comment and share numbers beneath each post in the main feed. With this change, users can now quickly determine the volume of conversations and sharing activity surrounding a given article as they read through their feed.

This change aims to offer a more comprehensive picture of a post's resonance among the community.

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Comments

  1. bruh said on August 18, 2023 at 1:25 pm
    Reply

    Uhh, this has already been possible – I am not sure how but remember my brother telling me about it. I’m not a whatsapp user so not sure of the specifics, but something about sending the image as a file and somehow bypassing the default compression settings that are applied to inbound photos.

    He has also used this to share movies to whatsapp groups, and files 1Gb+.

    Like I said, I never used whatsapp, but I know 100% this isn’t a “brand new feature”, my brother literally showed me him doing it, like… 5 months ago?

  2. 💥 said on August 18, 2023 at 3:55 pm
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    Martin, what happened to those: 12 Comments (https://www.ghacks.net/chatgpt-gets-schooled-by-princeton-university/#comments). Is there a specific justifiable reason why they were deleted?

    Hmm, it looks like the gHacks website database is faulty, and not populating threads with their relevant cosponsoring posts.

  3. 45 RPM said on August 19, 2023 at 6:29 pm
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    The page on ghacks this is on represents the best of why it has become so worthless, fill of click-bait junk that it’s about to be deleted from my ‘daily reads’.

    It’s really like “Press Release as re-written by some d*ck for clicks…poorly.” And the subjects are laughable. Can’t wait for “How to search for files on Windows”.

    1. owl said on August 20, 2023 at 12:51 am
      Reply

      > The page on ghacks this is on represents the best of why it has become so worthless, fill of click-bait junk…

      Sadly, I have to agree.

      Only Martin and Ashwin are worth subscribing to.
      Especially Emre Çitak and Shaun are the worst ones.

      If ghacks.net intended “Clickbait”, it would mark the end of Ghacks Technology News.
      Ghacks doesn’t need crappy clickbaits. Clearly separate articles from newer authors (perhaps AIs and external sales person or external advertising man) as just “Advertisements”!

      We, the subscribers of Ghacks, urge Martin to make a decision.

  4. chessandonions said on August 20, 2023 at 12:40 am
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    because nevermore wants to “monetize” on every aspect of human life…

  5. Frank Rizzo said on August 20, 2023 at 11:52 pm
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    “Threads” is like the Walmart of Social Media.

  6. Ashray said on August 21, 2023 at 4:06 pm
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    How hard can it be to clone a twitter version of that as well? They’re slow.

  7. Paul(us) said on August 21, 2023 at 5:16 pm
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    Yes, why not mention how large the HD files can be?
    Why, not mention what version of WhatsApp is needed?
    These omissions make the article feel so bare. If not complete.

    1. Paul(us) said on August 21, 2023 at 5:18 pm
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      Sorry posted on the wrong page.

  8. Marc said on August 21, 2023 at 6:00 pm
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    such a long article for such a simple matter. Worthless article ! waste of time

  9. plusminus_ said on August 21, 2023 at 7:54 pm
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    I already do this by attaching them via the ‘Document’ option.

  10. John G. said on August 21, 2023 at 11:43 pm
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    I don’t know what’s going on here at Ghacks but it’s obvious that something is broken, comments are being mixed whatever the article, I am unable to find some of my later posts neither. :S

  11. Tom Hawack said on August 23, 2023 at 2:28 pm
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    Quoting the article,
    “As users gain popularity, the value of their tokens may increase, allowing investors to reap rewards.”

    Besides, beyond the thrill and privacy risks or not, the point is to know how you gain popularity, be it on social sites as everywhere in life. Is it by being authentic, by remaining faithful to ourselves or is it to have this particular skill which is to understand what a majority likes, just like politicians, those who’d deny to the maximum extent compatible with their ideological partnership, in order to grab as many of the voters they can?

    I see the very concept of this Friend.tech as unhealthy, propagating what is already an increasing flaw : the quest for fame. I won’t be the only one to count himself out, definitely.

    1. Tom Hawack said on August 23, 2023 at 2:34 pm
      Reply

      @John G. is right : my comment was posted on [https://www.ghacks.net/2023/08/23/what-is-friend-tech/] and it appears there but as well here at [https://www.ghacks.net/2023/07/08/how-to-follow-everyone-on-threads/]

      This has been lasting for several days. Fix it or at least provide some explanations if you don’t mind.

  12. Tom said on August 24, 2023 at 11:53 am
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    > Google Chrome is following in Safari’s footsteps by introducing a new feature that allows users to move the Chrome address bar to the bottom of the screen, enhancing user accessibility and interaction.

    Firefox did this long before Safari.

  13. Mavoy said on September 16, 2023 at 2:17 pm
    Reply

    Basically they’ll do anything except fair royalties.

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