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Radiohead is trying a new distribution method

Radiohead is a well known English rock band which was formed in 1986. They currently are under no contract with a major record label and are therefor trying to distribute their upcoming album called In Rainbows which will be released October 10, 2007 and exclusively available for purchase on an Internet website.

What makes this rather unique is the approach of the band. Instead of asking for a certain price for the album they let the fans decide what they would like to pay for it. Yes, that is right, you can pay $0 or $100 or even more if you like. Everyone may download the In Rainbows album afterwards.

Even if you select to pay $0 for the album – or better a digital download of it – you have to pay a fee for the credit card transaction. This is however a very interesting experiment which will most likely be a success for Radiohead.

A discbox will also be released which is essentially a double vinyl/double CD release. Everyone purchasing the discbox may also download the music from the website. The discbox will be priced at £40 including shipping and handling.

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In Rainbows

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About the Author:Martin Brinkmann is a journalist from Germany who founded Ghacks Technology News Back in 2005. He is passionate about all things tech and knows the Internet and computers like the back of his hand. You can follow Martin on Facebook or Twitter.

Author: , Monday October 1, 2007 -
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