It took 7 hours for Threads to reach 10 million users

Onur Demirkol
Jul 6, 2023

Marketed as a place for "sharing text updates and joining public conversations" and was created by the company's Instagram team, ten million people signed up for Threads, Meta's long-awaited Twitter competitor, in the first few hours of its introduction.

After months of rumors, and leaks, Threads, the Meta-created Twitter rival, has officially launched. Now, you may use the iOS and Android apps or the desktop version of to access the new platform. "Let's do this," said Facebook's creator Mark Zuckerberg in a post on Wednesday introducing new users to the platform. “Welcome to Threads.”

In the first seven hours after its launch on Wednesday, more than 10 million people signed up to use Meta's new "Threads" app, the company's CEO Mark Zuckerberg revealed. This is an early indication that the Instagram offshoot may seriously threaten Twitter, which has recently been plagued by technical issues and unpopular changes.


Threads is here to challenge Twitter

You can upload pictures and videos that are up to five minutes long, as well as text postings with up to 500 characters on Threads. The program has a basic UI with the ability to like, comment, repost, and share threads, and it has a style that is somewhat reminiscent of Twitter. Because Threads and Instagram are closely related, you can quickly follow all the same users on both platforms by logging in using your Instagram account.

Just like Instagram, Threads' main feed combines suggested content with updates from your followers. Although it doesn't appear like there is a similar choice as there is on Twitter to swap between streams of stuff that are suggested and following-only, Meta might potentially implement it in the future.

Some of Instagram's privacy features, including the ability to filter out certain terms in answers, are now being extended to Threads by Meta. You may also choose whether you want everyone on the site, only the individuals you follow, or just the persons you specifically name in your post to be able to comment on your posts.


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  1. KF3 said on July 9, 2023 at 5:04 am

    Good. I hope they destroy twitter. They deserve it. Then we will deal with threads and how to destroy that too. Mark, make a reddit clone too, to destroy that other clown ceo too.

  2. ZsaZsa said on July 7, 2023 at 11:06 am

    Something went wrong with the link above. Copy the whole string and paste to see it

  3. ZsaZsa said on July 7, 2023 at 11:03 am

    Just look at the almost endless list of data collection×4000/filters:no_upscale():fill(white):strip_exif()/f/image/bPjqUtM2p1XHIFzdKWM2qg3c.png?f=user_large

  4. Karl said on July 7, 2023 at 7:40 am

    Wonder if all that have created an account would had done it had they known…

    “Threads profiles can’t be deleted without removing your entire Instagram account”

    You can get in but you can’t get out.

  5. Anonymous said on July 6, 2023 at 9:15 pm

    Meta/Facebook = No. Not ever.

  6. Anonymous said on July 6, 2023 at 1:55 pm

    Its using Instagram, so its not difficult. The two should to have been kept apart and we would have seen the real numbers.

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