July has passed pretty quickly for me with two vacations and it was a rather unspectacular month in regards to Ghacks as well. My earnings remained pretty stable throughout the month with the usual fluctuation in Adsense earnings. I'm really not sure why the difference between the worst day (Saturday, July 14, 2007 - 2,44% of my Adsense earnings) and the best day (Sunday, July 15, 2007 - 3,97% of my Adsense earnings) was so immense considering that the best day followed the worst day immediately.
Review Me which made up about 7% of my earnings in June went down to 0% this time because I got no new review orders in July. This was not as worth as it sounds because Tribalfusion finally kicked of with Evertons great advice to change the format of the banner at the bottom to a rectangle.
I'm still trying to get a little bit more diversity into my earnings with the goal that my Adsense earnings drop below 50% while keeping the money earned stable. I think I will have to test a few schemes and get rid of some that do not make that much sense anymore.
I want to concentrate on direct ad sales as well because this is something that I have been neglecting for a very long time. The stats from last month showed for instance that both Everton's and John Chows direct ad sales made up 9,11% and 11,45% of their total earnings while mine remained at 0,33%.
Here are my blog earnings for July 2007: (brackets June 2007)
Google Adsense 58,37% (58,95%)
Google Adsense Referrals 2,36% (2,79%)
Google Adsense Search 0,35% (0,17%)
Text Link Ads 4,90% (3,78%)
Review Me 0,00% (7,30%)
Tribalfusion 9,19% (3,87%)
Intellitxt 24,81% (22,45%)
Direct Ad Sales 0,33% (0,64%)
To sum up my plans for August 2007:
+ Focus on direct ad sales
+ Remove Adsense Search and install a better search
+ Get rid of Feedburner Ads in Feeds (done)
+ Try out some selected affiliate programs to diversify my income
How was the June 2007 for you?
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Ghacks is a technology news blog that was founded in 2005 by Martin Brinkmann. It has since then become one of the most popular tech news sites on the Internet with five authors and regular contributions from freelance writers.