Twitch gets caught up in the short-form content trend

Emre Çitak
Aug 23, 2023

Twitch, the popular live streaming platform, has initiated the testing of a novel feature— Twitch Featured Clips. This move aims to revolutionize the way users interact with content, much like the short-form video trend on TikTok.

Everyone is aware of the short-form content trend on social media. With the Vine app, the world was introduced to this type of content and most people who want to do everything quickly and get the most out of their free time in their busy daily lives have adopted this concept directly.

Twitch has been a pivotal platform for gamers, creators, and streamers, offering live and on-demand content. However, discovering captivating content within the extensive library has sometimes proven challenging and time-consuming. In response, Twitch has embarked on a new venture to tackle this issue head-on by introducing Twitch Featured Clips.

Twitch Featured Clips
Twitch Featured Clips brings short-form content videos to the gaming community - Image courtesy of Twitch

What are Twitch Featured Clips?

The new feature introduces a clips feed that shares similarities with the popular format seen on TikTok. It showcases short, engaging clips extracted from various streams, curated to capture attention quickly.

This feed aims to provide offline creators with an avenue to maintain a connection with their audience even when not actively streaming.

See what Twitch Featured Clips look like in the Twitch Support X account's xeet below.

Offline engagement has been a concern for many content creators. With this clips feed, Twitch bridges the gap by enabling creators to share bite-sized content that resonates beyond their live sessions.

Viewers can easily access and enjoy these snippets, leading to increased interactions and extended community engagement.

How to use Twitch Featured Clips

Featuring your best moments on Twitch through Clips is a fantastic way to engage your audience and showcase your content. Whether you're a streamer or an editor, here's a comprehensive guide on how to feature Clips on Twitch using the available methods.

Method 1: Clips Manager

  1. Access the Clips Manager: Log in to your Twitch account and navigate to your channel's dashboard
  2. Locate the Clips Manager: In the dashboard, find the "Clips Manager" section. This is where you can manage and feature your Clips
  3. Select the clip: Browse through your Clips and choose the one you want to feature. It could be a memorable gaming moment, a funny interaction, or anything that resonates with your audience
  4. Feature the clip: Look for the "Feature" option next to the chosen Clip. Click on it to mark the Clip as a featured highlight
  5. Check your featured clips: Confirm that the Clip has been successfully featured by checking the "Featured Clips" section within the Clips Manager
Twitch Featured Clips
Users can see their Twitch Featured Clips stats within the platform - Image courtesy of Twitch

Method 2: Clip Viewing Surfaces

  1. Navigate to the clip: Find the Clip you want to feature. You can do this by visiting your past broadcasts or the Clips section of your channel
  2. Access the feature option: Click on the Clip to open it. Look for the "Feature" or "Add to Featured Clips" button. This will vary based on Twitch's interface updates
  3. Confirm the feature: Once you've clicked the feature option, ensure that the Clip has been added to your list of featured highlights

Twitch is continually evolving, and they're planning to expand the options for featuring Clips even further. In the near future, you'll be able to feature Clips directly from your channel page and more. Stay tuned for these updates!

A win-win situation

Twitch's clips feed not only benefits creators but also the platform itself. Enhanced engagement means increased user retention and attraction of new users.

The algorithmic curation of clips aligns with users' preferences, ensuring a tailored content experience that keeps them hooked.


Tutorials & Tips

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  1. ilev said on August 4, 2012 at 7:53 pm

    Doesn’t Windows 8 know that www. or http:// are passe ?

    1. Martin Brinkmann said on August 4, 2012 at 7:57 pm

      Well it is a bit difficulty to distinguish between domains and files for instance.

    2. Leonidas Burton said on September 4, 2023 at 4:51 am

      I know a service made by google that is similar to Google bookmarks.

  2. VioletMoon said on August 16, 2023 at 5:26 pm

    @Ashwin–Thankful you delighted my comment; who knows how many “gamers” would have disagreed!

  3. Karl said on August 17, 2023 at 10:36 pm


    The comments section under this very article (3 comments) is identical to the comments section found under the following article:

    Not sure what the issue is, but have seen this issue under some other articles recently but did not report it back then.

  4. Anonymous said on August 25, 2023 at 11:44 am

    Omg a badge!!!
    Some tangible reward lmao.

    It sucks that redditors are going to love the fuck out of it too.

  5. Scroogled said on August 25, 2023 at 10:57 pm

    With the cloud, there is no such thing as unlimited storage or privacy. Stop relying on these tech scums. Purchase your own hardware and develop your own solutions.

    1. lollmaoeven said on August 27, 2023 at 6:24 am

      This is a certified reddit cringe moment. Hilarious how the article’s author tries to dress it up like it’s anything more than a png for doing the reddit corporation’s moderation work for free (or for bribes from companies and political groups)

  6. El Duderino said on August 25, 2023 at 11:14 pm

    Almost al unlmited services have a real limit.

    And this comment is written on the dropbox article from August 25, 2023.

  7. John G. said on August 26, 2023 at 1:29 am

    First comment > @ilev said on August 4, 2012 at 7:53 pm

    For the God’s sake, fix the comments soon please! :[

  8. Kalmly said on August 26, 2023 at 4:42 pm

    Yes. Please. Fix the comments.

  9. Kim Schmidt said on September 3, 2023 at 3:42 pm

    With Google Chrome, it’s only been 1,500 for some time now.

    Anyone who wants to force me in such a way into buying something that I can get elsewhere for free will certainly never see a single dime from my side. I don’t even know how stupid their marketing department is to impose these limits on users instead of offering a valuable product to the paying faction. But they don’t. Even if you pay, you get something that is also available for free elsewhere.

    The algorithm has also become less and less savvy in terms of e.g. English/German translations. It used to be that the bot could sort of sense what you were trying to say and put it into different colloquialisms, which was even fun because it was like, “I know what you’re trying to say here, how about…” Now it’s in parts too stupid to translate the simplest sentences correctly, and the suggestions it makes are at times as moronic as those made by Google Translations.

    If this is a deep-learning AI that learns from users’ translations and the phrases they choose most often – which, by the way, is a valuable, moneys worthwhile contribution of every free user to this project: They invest their time and texts, thereby providing the necessary data for the AI to do the thing as nicely as they brag about it in the first place – alas, the more unprofessional users discovered the translator, the worse the language of this deep-learning bot has become, the greater the aggregate of linguistically illiterate users has become, and the worse the language of this deep-learning bot has become, as it now learns the drivel of every Tom, Dick and Harry out there, which is why I now get their Mickey Mouse language as suggestions: the inane language of people who can barely spell the alphabet, it seems.

    And as a thank you for our time and effort in helping them and their AI learn, they’ve lowered the limit from what was once 5,000 to now 1,500…? A big “fuck off” from here for that! Not a brass farthing from me for this attitude and behaviour, not in a hundred years.

  10. Anonymous said on September 28, 2023 at 8:19 am

    When will you put an end to the mess in the comments?

  11. RIP said on September 28, 2023 at 9:36 am

    Ghacks comments have been broken for too long. What article did you see this comment on? Reply below. If we get to 20 different articles we should all stop using the site in protest.

    I posted this on [] so please reply if you see it on a different article.

    1. RIP said on September 28, 2023 at 11:01 am

      Comment redirected me to [] which seems to be the ‘real’ article it is attached to

  12. RIP said on September 28, 2023 at 10:48 am

    Comment redirected me to [] which seems to be the ‘real’ article it is attached to

  13. Mystique said on September 28, 2023 at 12:13 pm

    Article Title: Reddit enforces user activity tracking on site to push advertising revenue
    Article URL:

    No surprises here. This is just the beginning really. I cannot see a valid reason as to why anyone would continue to use the platform anymore when there are enough alternatives fill that void.

  14. justputthispostanywhere said on September 29, 2023 at 3:59 am

    I’m not sure if there is a point in commenting given that comments seem to appear under random posts now, but I’ll try… this comment is for

    My temporary “solution”, if you can call it that, is to use a VPN (Mullvad in my case) to sign up for and access Reddit via a European connection. I’m doing that with pretty much everything now, at least until the rest of the world catches up with GDPR. I don’t think GDPR is a magical privacy solution but it’s at least a first step.

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