You may save up to 20% of data when watching Netflix on Android now

Martin Brinkmann
Feb 10, 2020
Updated • Feb 10, 2020
Google Android, Music and Video
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If you like to watch Netflix on your Android devices, you may have noticed that streaming has become more efficient recently.

The company started to use a new video codec on Android devices that provides "20% improved compression efficiency" over the VP9 codec that the company used before to deliver shows and movies to Android users.

The new codec that Netflix uses is called AV1, a royalty free video codec that we mentioned several times already here on Ghacks.

AV1 is backed by some of the largest technology companies on the planet including Microsoft, Google, Apple, Facebook, Netflix, Mozilla, and Nvidia. As such, it has a good chance of becoming the next-gen codec.

Mozilla and Google integrated support for AV1 in Firefox and Chrome already, Google did enable support for AV1 on YouTube in 2018, and Microsoft released a Beta app called AV1 Video Extension in the end of 2018 to add support for AV1 videos to Windows 10. AV1 promises better compression without affecting the quality of the video output.

Android was selected as the first platform for AV1 codec adoption because it is a natural fit considering that cellular networks can be unreliable, limited data plans are common, and bandwidth is often not as fast either when on mobile.

Netflix customers need to enable the "Save Data" feature on Netflix to make use of the new AV1 streams. This is done by selecting Menu > App Settings > Cellular Data Usage" and there the "Save Data" option.

The company notes that "selected titles" make use of AV1 currently but does not mention which titles are available in the new codec and which are not. It is likely that availability will increase over time.

Netflix is a founding member of the Alliance for Open Media which oversees the development of AV1. The company made the decision to use the new codec on Android exclusively for the time being but plans to expand usage to "more use cases" and is working with "device and chipset partners to extend this into hardware".

Now you: do you watch videos or other streaming media content on your mobile devices?

Summary
You may save up to 20% of data when watching Netflix on Android now
Article Name
You may save up to 20% of data when watching Netflix on Android now
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If you like to watch Netflix on your Android devices, you may have noticed that streaming has become more efficient recently.
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Ghacks Technology News
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Comments

  1. ilev said on July 27, 2012 at 5:42 pm
    Reply

    Beware of http://loginhelper.com/web-browser-maintenance/

    WOT warning.

    Warning: Keep out. IP/Hostname/Website created in order to perpetrate fraudolent activities against users. For any question, reference to this user: http://www.mywot.com/user/915771.

    Fraudolent activity detected: Phishing-Activity “

  2. Fine citizen said on July 27, 2012 at 10:17 pm
    Reply

    hehe, I saw 1100hp Ford GT with a cute blonde video :p

  3. ilev said on July 28, 2012 at 5:46 am
    Reply

    “the excellent Web Browser Maintenance” ?

    It is a malware site flagged by WOT.

    1. Martin Brinkmann said on July 28, 2012 at 9:10 am
      Reply

      Well since it is my site I’m pretty sure it is not a malware site.

      1. ilev said on July 28, 2012 at 9:59 am
        Reply

        Martin,

        Nevertheless WOT flags it.

        Maybe you should take action with WOT.

        Warning: Keep out. IP/Hostname/Website created in order to perpetrate fraudolent activities against users. For any question, reference to this user: http://www.mywot.com/user/915771.

        Fraudolent activity detected: Phishing-Activity ”

        http://www.mywot.com/en/scorecard/loginhelper.com?utm_source=addon&utm_content=warn-viewsc

      2. ilev said on July 28, 2012 at 10:00 am
        Reply

        Martin,

        Nevertheless WOT flags it.

        Maybe you should take action with WOT.

        Warning: Keep out. IP/Hostname/Website created in order to perpetrate fraudolent activities against users. For any question, reference to this user: http://www.mywot.com/user/915771.

        Fraudolent activity detected: Phishing-Activity “

      3. Martin Brinkmann said on July 28, 2012 at 10:49 am
        Reply

        Those are untrue I have requested a review.

  4. James said on December 31, 2012 at 8:37 pm
    Reply

    Martin,

    I tried this out and while I appreciate the sleek and intuitive design, I think YouTube needs to pick a theme and stick with it. I love having distinct categories tucked away at different corners, so this looks a bit disorganized for me. Do you know of any Userscript I can use to revert my YouTube homepage back to classic view?

    Best,
    James

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