Microsoft Edge's newest feature? Shopping in Microsoft Edge

Martin Brinkmann
Nov 5, 2020
Updated • Nov 5, 2020
Internet, Microsoft Edge
|
21

If you have used the Canary or Dev version of the Chromium-based Microsoft Edge web browser recently, you may have noticed a new icon in the browser's address bar when opening certain sites. The message "this site has coupons" is displayed as well briefly to catch the user's attention

I spotted the icon on Lenovo's German website and discovered that it is displayed on other sites with shopping context as well. I saw it on Dell's website and on Newegg, but not on Microsoft's own site, Apple's site or the main Samsung site.

Update: it appears that the functionality is also included in the Stable / Beta versions of Microsoft Edge; could be an A-B test or regional feature. End

A click on the icon displays an introductory message and the name of the new feature: Shopping in Microsoft Edge. The message provides a short description of the service -- We'll find you the best coupons and easily allow you to compare prices across retailers -- and an option to get started right away or skip it for the time being.

microsoft edge shopping

A click on the got it button enables the functionality, and you will see the number of coupons that Shopping in Microsoft Edge found for the active site. A click on the icon displays the available coupons and you can click on any to copy the coupon code to the Clipboard.

Each coupon is listed with the coupon code, the domain it is valid on, and a description that provides details, usually the amount you can save when you apply the coupon and its terms.

microsoft edge coupons

Select "see more" to display all available coupons -- the default view displays just two -- and browse them right on the page. The interface is a bit of a hassle to use, as it involves some scrolling if more than a handful of coupons are available. It may also be difficult to compare them all if there are too many of them listed by Edge.

shopping in microsoft edge

The shopping feature is not entirely new, as it was part of the classic version of Microsoft Edge. Microsoft Edge users who don't want to use it at all, and don't want to see the icon in the address bar, can turn it off in the browser's settings.

  1. Load edge://settings/privacy in the browser's address bar.
  2. Scroll down to the Services section.
  3. Locate "Save time and money with Shopping in Microsoft Edge".
  4. Toggle the preference to turn it off (blue means it is enabled, gray/white that it is disabled).

Closing Words

I have to admit that I'm not a fan of shopping extensions that list coupon codes when users open certain sites on the Internet. Apart from the privacy implications, I'd often run into issues using the coupon codes on these sites. Still, if you do like these services, you may find Microsoft's service useful. Everyone else may just disable it and be done with it for good.

Now You: Do you use coupons or other services when shopping online?(via Deskmodder)

Summary
Microsoft Edge's newest feature? Shopping in Microsoft Edge
Article Name
Microsoft Edge's newest feature? Shopping in Microsoft Edge
Description
Microsoft integrates "Shopping in Microsoft Edge" feature in Microsoft Edge web browser that informs users about available coupons for select sites.
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Ghacks Technology News
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Comments

  1. ilev said on August 4, 2012 at 7:53 pm
    Reply

    Doesn’t Windows 8 know that www. or http:// are passe ?

    1. Martin Brinkmann said on August 4, 2012 at 7:57 pm
      Reply

      Well it is a bit difficulty to distinguish between name.com domains and files for instance.

    2. Leonidas Burton said on September 4, 2023 at 4:51 am
      Reply

      I know a service made by google that is similar to Google bookmarks.
      http://www.google.com/saved

  2. VioletMoon said on August 16, 2023 at 5:26 pm
    Reply

    @Ashwin–Thankful you delighted my comment; who knows how many “gamers” would have disagreed!

  3. Karl said on August 17, 2023 at 10:36 pm
    Reply

    @Martin

    The comments section under this very article (3 comments) is identical to the comments section found under the following article:
    https://www.ghacks.net/2023/08/15/netflix-is-testing-game-streaming-on-tvs-and-computers/

    Not sure what the issue is, but have seen this issue under some other articles recently but did not report it back then.

  4. Anonymous said on August 25, 2023 at 11:44 am
    Reply

    Omg a badge!!!
    Some tangible reward lmao.

    It sucks that redditors are going to love the fuck out of it too.

  5. Scroogled said on August 25, 2023 at 10:57 pm
    Reply

    With the cloud, there is no such thing as unlimited storage or privacy. Stop relying on these tech scums. Purchase your own hardware and develop your own solutions.

    1. lollmaoeven said on August 27, 2023 at 6:24 am
      Reply

      This is a certified reddit cringe moment. Hilarious how the article’s author tries to dress it up like it’s anything more than a png for doing the reddit corporation’s moderation work for free (or for bribes from companies and political groups)

  6. El Duderino said on August 25, 2023 at 11:14 pm
    Reply

    Almost al unlmited services have a real limit.

    And this comment is written on the dropbox article from August 25, 2023.

  7. John G. said on August 26, 2023 at 1:29 am
    Reply

    First comment > @ilev said on August 4, 2012 at 7:53 pm

    For the God’s sake, fix the comments soon please! :[

  8. Kalmly said on August 26, 2023 at 4:42 pm
    Reply

    Yes. Please. Fix the comments.

  9. Kim Schmidt said on September 3, 2023 at 3:42 pm
    Reply

    With Google Chrome, it’s only been 1,500 for some time now.

    Anyone who wants to force me in such a way into buying something that I can get elsewhere for free will certainly never see a single dime from my side. I don’t even know how stupid their marketing department is to impose these limits on users instead of offering a valuable product to the paying faction. But they don’t. Even if you pay, you get something that is also available for free elsewhere.

    The algorithm has also become less and less savvy in terms of e.g. English/German translations. It used to be that the bot could sort of sense what you were trying to say and put it into different colloquialisms, which was even fun because it was like, “I know what you’re trying to say here, how about…” Now it’s in parts too stupid to translate the simplest sentences correctly, and the suggestions it makes are at times as moronic as those made by Google Translations.

    If this is a deep-learning AI that learns from users’ translations and the phrases they choose most often – which, by the way, is a valuable, moneys worthwhile contribution of every free user to this project: They invest their time and texts, thereby providing the necessary data for the AI to do the thing as nicely as they brag about it in the first place – alas, the more unprofessional users discovered the translator, the worse the language of this deep-learning bot has become, the greater the aggregate of linguistically illiterate users has become, and the worse the language of this deep-learning bot has become, as it now learns the drivel of every Tom, Dick and Harry out there, which is why I now get their Mickey Mouse language as suggestions: the inane language of people who can barely spell the alphabet, it seems.

    And as a thank you for our time and effort in helping them and their AI learn, they’ve lowered the limit from what was once 5,000 to now 1,500…? A big “fuck off” from here for that! Not a brass farthing from me for this attitude and behaviour, not in a hundred years.

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