Yahoogle.co.jp! - gHacks Tech News

Yahoogle.co.jp!

Just as Microsoft and Yahoo! have joined forces in search, now Yahoo! Japan and Google have linked up too.

Yahoo!'s Japanese search engine will now use Google's technology rather than stick with fellow partner Microsoft and their Bing search engine as reported by NeoWin.

Yahoo! will also use Google's advertising system and pass search data back to Google.

Masahiro Inoue, Yahoo Japan President, said that after a thorough investigation they found that Microsoft's search technology was not properly suited for its needs. One of the reasons cited was the sub-part Japanese language search capabilities.

Yahoo Inc owns one third of Yahoo Japan and supports its decision to work with Google.  The deal, according to Yahoo Japan, won't violate any anti-trust regulations but Microsoft are not so happy.

In a statement the Redmond giant said "This agreement is even more anti-competitive than Google's deal with Yahoo in the United States and Canada that the Department of Justice found to be illegal. (The) deal would have locked up 90 percent of paid search advertising. This deal gives Google virtually 100 percent of all searches in Japan, both paid and unpaid. It means there will be no search competition in Japan and that Google will end up controlling all personal search information for all Japanese consumers and businesses."

Update: It appears as if the Japanese search results of Yahoo Japan are still provided by Google. When you compare results on yahoo.co.jp and google.co.jp you will notice that they are identical, at least for the results that we have tested.

Advertisement

We need your help

Advertising revenue is falling fast across the Internet, and independently-run sites like Ghacks are hit hardest by it. The advertising model in its current form is coming to an end, and we have to find other ways to continue operating this site.

We are committed to keeping our content free and independent, which means no paywalls, no sponsored posts, no annoying ad formats or subscription fees.

If you like our content, and would like to help, please consider making a contribution:


Previous Post: «
Next Post: »

Comments

  1. SEO said on January 19, 2011 at 4:10 pm
    Reply

    Hi Mike , I have built a website and I was thinking of changing the template.I got some ideas from here! Feel free to visit my blog and suggest things!

  2. Iphone 4s or wait for Iphone 5 said on December 21, 2011 at 4:31 pm
    Reply

    Thank Mike,But i cannot find Yahoogle.co.jp.

Leave a Reply

Check the box to consent to your data being stored in line with the guidelines set out in our privacy policy

Please note that your comment may not appear immediately after you post it.