Google announced last year that it would shut down the company's social network Google+ for consumers but not for G Suite customers in 2019.
A privacy issue with the potential to leak user data and "challenges in creating and maintaining a successful Google+" were the reasons that Google provided at the time.
Update: Google+ was shutdown on April 2, 2019.
The company wanted to shut down Google+ in August 2019 initially but had to expedite the shutdown to April 2019 when it became clear that even more customers were potentially affected by privacy leaks.
Google published a support document on January 30, 2019 detailing the company's shutdown plans for Google+:
Google notes that photos and videos will be deleted in the process, and that the entire process may take months until completion. Users may follow instructions on this help page to download Google+ data prior to the deletion date.
Google won't shut down Google+ for G Suite customers and even plans to introduce new features to the Enterprise version.
It is clear that Google+ did not perform as well as Google hoped it would; the social network never managed to gain enough traction to establish itself as a Facebook competitor despite Google's attempts to push the service using all its marketing power and some questionable -- some might say unethical -- practices.
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