I first read about Trimark at the Torrent Freak blog. This new anti-piracy solution targets websites and the Usenet by scanning the contents for serial numbers that have been implemented into music files. An identified serial number would lead to the owner - the person that purchased the music - who will be held reliable for the damages caused by the spreading.
The article did not contain information about the technology behind Trimark other than that the "identification code maintains it’s integrity, despite copying or ripping." This is a very bold statement and I personally don't think that such a system will be possible unless they implement it in music that can be purchased in digital form only.
Trimark assumes that users who spread music are purchasing it before they spread it. While this might be true for the occasional P2P user this does not hold true for the big release groups. They get their stuff directly from the producers, the factory or a retail store without a possibility to be identified.
Several cases speak for themselves where music albums have been found on P2P networks weeks or even months before the official release date.
Let us suppose they release Trimark and integrate it into all digital mp3's that are sold:
I can only come to the conclusion from what we know about Trimark that the system will be highly ineffective. As always, the only users that are found this way are the ones that are not informed about this new system.
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Ghacks is a technology news blog that was founded in 2005 by Martin Brinkmann. It has since then become one of the most popular tech news sites on the Internet with five authors and regular contributions from freelance writers.