Microsoft Browser Patent to deal with irrelevant content
Many websites on today's Internet display content that is of no or little interest to visiting users; the content is downloaded, however, and device power and bandwidth is expended to retrieve the data.
Data, such as advertisement, widgets, or social media data, often comes from different servers which delays the display of what is important to the user.
Because of the numerous data sources and rich content of the various items, much time and bandwidth can be required to retrieve all the data prior to rendering a web page.
This translates into increased power consumption and the additional content slows down web page rendering.
Scrolling may result in additional data retrievals from sources next to that.
A recently filed Microsoft patent describes a browser plug-in designed to conserve bandwidth and power by blocking, moving, or redirecting irrelevant content from websites.
What is considered interesting and what is not should be decided by the user of the browser according to Microsoft. Users could define interesting and uninteresting items to provide the plugin with the required information to load, block, or delay content.
Microsoft notes that the solution differs from ad-blocking extensions in several key areas. Content blockers block scripts based on rules, for the most part. It is the case, usually, that ad-blockers include a default list when they are installed that is used automatically to block content.
While these lists focus on blocking advertisement, usually, some lists may block other content on sites as well.
Microsoft's solution uses information provided by the user to communicate these to servers which would require that Internet companies implement certain functions on their servers to handle these requests.
The solution is different from reading modes that some browsers support natively or as browser extensions; reading mode modifies web pages so that only the core content, usually an article, is displayed to the user.
Closing Words
Microsoft's patent application describes a browser plug-in that uses information provided by the user to determine if and how content is loaded. While that sounds good on paper on first glance, it would require quite the concentrated effort to get users and content distributors on board.
Additionally, some of it sounds similar to the "pick your interests" options that advertising companies use to determine which advertisement to deliver to users. Microsoft's patent application describes a system that has a broader scope as it is not limited to advertisement.
I cannot see this going anyway, to be honest, though.
Now You: What is your take on the patent application?
Doesn’t Windows 8 know that www. or http:// are passe ?
Well it is a bit difficulty to distinguish between name.com domains and files for instance.
I know a service made by google that is similar to Google bookmarks.
http://www.google.com/saved
@Ashwin–Thankful you delighted my comment; who knows how many “gamers” would have disagreed!
@Martin
The comments section under this very article (3 comments) is identical to the comments section found under the following article:
https://www.ghacks.net/2023/08/15/netflix-is-testing-game-streaming-on-tvs-and-computers/
Not sure what the issue is, but have seen this issue under some other articles recently but did not report it back then.
Omg a badge!!!
Some tangible reward lmao.
It sucks that redditors are going to love the fuck out of it too.
With the cloud, there is no such thing as unlimited storage or privacy. Stop relying on these tech scums. Purchase your own hardware and develop your own solutions.
This is a certified reddit cringe moment. Hilarious how the article’s author tries to dress it up like it’s anything more than a png for doing the reddit corporation’s moderation work for free (or for bribes from companies and political groups)
Almost al unlmited services have a real limit.
And this comment is written on the dropbox article from August 25, 2023.
First comment > @ilev said on August 4, 2012 at 7:53 pm
For the God’s sake, fix the comments soon please! :[
Yes. Please. Fix the comments.
With Google Chrome, it’s only been 1,500 for some time now.
Anyone who wants to force me in such a way into buying something that I can get elsewhere for free will certainly never see a single dime from my side. I don’t even know how stupid their marketing department is to impose these limits on users instead of offering a valuable product to the paying faction. But they don’t. Even if you pay, you get something that is also available for free elsewhere.
The algorithm has also become less and less savvy in terms of e.g. English/German translations. It used to be that the bot could sort of sense what you were trying to say and put it into different colloquialisms, which was even fun because it was like, “I know what you’re trying to say here, how about…” Now it’s in parts too stupid to translate the simplest sentences correctly, and the suggestions it makes are at times as moronic as those made by Google Translations.
If this is a deep-learning AI that learns from users’ translations and the phrases they choose most often – which, by the way, is a valuable, moneys worthwhile contribution of every free user to this project: They invest their time and texts, thereby providing the necessary data for the AI to do the thing as nicely as they brag about it in the first place – alas, the more unprofessional users discovered the translator, the worse the language of this deep-learning bot has become, the greater the aggregate of linguistically illiterate users has become, and the worse the language of this deep-learning bot has become, as it now learns the drivel of every Tom, Dick and Harry out there, which is why I now get their Mickey Mouse language as suggestions: the inane language of people who can barely spell the alphabet, it seems.
And as a thank you for our time and effort in helping them and their AI learn, they’ve lowered the limit from what was once 5,000 to now 1,500…? A big “fuck off” from here for that! Not a brass farthing from me for this attitude and behaviour, not in a hundred years.
When will you put an end to the mess in the comments?
Ghacks comments have been broken for too long. What article did you see this comment on? Reply below. If we get to 20 different articles we should all stop using the site in protest.
I posted this on [https://www.ghacks.net/2023/09/28/reddit-enforces-user-activity-tracking-on-site-to-push-advertising-revenue/] so please reply if you see it on a different article.
Comment redirected me to [https://www.ghacks.net/2012/08/04/add-search-the-internet-to-the-windows-start-menu/] which seems to be the ‘real’ article it is attached to
Comment redirected me to [https://www.ghacks.net/2012/08/04/add-search-the-internet-to-the-windows-start-menu/] which seems to be the ‘real’ article it is attached to
Article Title: Reddit enforces user activity tracking on site to push advertising revenue
Article URL: https://www.ghacks.net/2023/09/28/reddit-enforces-user-activity-tracking-on-site-to-push-advertising-revenue/
No surprises here. This is just the beginning really. I cannot see a valid reason as to why anyone would continue to use the platform anymore when there are enough alternatives fill that void.
I’m not sure if there is a point in commenting given that comments seem to appear under random posts now, but I’ll try… this comment is for https://www.ghacks.net/2023/09/28/reddit-enforces-user-activity-tracking-on-site-to-push-advertising-revenue/
My temporary “solution”, if you can call it that, is to use a VPN (Mullvad in my case) to sign up for and access Reddit via a European connection. I’m doing that with pretty much everything now, at least until the rest of the world catches up with GDPR. I don’t think GDPR is a magical privacy solution but it’s at least a first step.