Inezha is a new startup that offers a innovative way of receiving feed updates from your favorite websites. The feeds that you add to the service are delivered right to your Instant Messenger, Skype or Mail box which offers some practical uses. I have Skype enabled all the time usually which means it is more convenient to receive feed updates in Skype instead of opening Netvibes or Google Reader.
It works by adding a bot as a contact in Skype. (I suppose it works the same way in MSN and Google Talk). Once the bot has been accepted as a contact it will add feed updates right into a private chat window displaying the usual summary and a link to the article on the original website.
Feeds can be added using the feed url of the feed or by exploring already existing feeds that other users have subscribed to. Feed delivery options can be modified to limit the amount of updated feeds at a time, set a delivery timeframe (great for work / sparetime), to send only the title, title and summary.
Lots of options at hand which makes Inezha, or how they call themselves Anothr, a valuable unique service that should appeal to many users. Instead of using the website interface users can communicate with the bot directly. Subscribing to feeds is possible by issuing the command "+ feed url" for instance.
The website was rather slow when I tested the service but since it is not necessary to use it at all after setting up an account and adding the bots to your Instant Messenger or Skype it is not a huge problem.
Feeds can be imported in the OPML format which is supported by many Feed readers including Netvibes and Google Reader.
Update: The service appears to be no longer available. I'm not aware of a comparable service and suggest you use desktop readers such as Great News or online readers such as Google Reader instead.
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