Artifact strives to be the best

Emre Çitak
May 23, 2023

Kevin Systrom and Mike Krieger, the brilliant minds behind Instagram, have recently introduced Artifact, a groundbreaking social app. Combining personalized news reading with social engagement, Artifact utilizes machine learning to curate a unique experience for each user.

Similar to the now-defunct Google Reader app, Artifact initially presents users with a selection of news stories, which then adapt and personalize based on user interaction. This tailored approach ensures that users receive content aligned with their interests.

With comment controls, feeds from followed accounts, and a direct message inbox for private conversations, Artifact introduces a refreshing take on news consumption and social interaction. And now Artifact gets brand-new features.

What are the new features of Artifact?

Artifact, the news app created by the founders of Instagram, has rolled out a fresh set of features to enhance user experience. Users can now flag clickbait articles, express their reactions through emojis, and share articles in image format.

The clickbait flag feature empowers users to mark articles as misleading by accessing the three-dot menu in the article view or by performing a long press in the feed view. By collecting these reports, Artifact aims to prioritize helpful articles while minimizing the visibility of misleading content.

Previously, the app provided reporting options such as "spam," "paywall," "broken image or link," "I just don't like it," "too many ads," and "false or misleading information." It remains uncertain how the company plans to differentiate some of these signals from clickbait. Kevin Systrom, co-founder of Artifact, mentioned that they are currently in the data collection phase to determine the most effective utilization of this reporting tool, considering the inherent challenges of filtering through the noise.

You can now mark news as clickbait on Artifact - Image courtesy of Artifact

Reports are evaluated one by one

To prevent any inadvertent removal or modification of articles, Artifact is currently conducting manual reviews of clickbait reports. Systrom emphasized the importance of being cautious and diligent in the assessment process.

Alongside the clickbait flag, Artifact has introduced two other notable features. Users can now respond to articles using one of six emojis, including "thumbs up," "heart," "laughing face," "angry face," "amused face," and "sad face".

Multiple emojis are introduced to Artifact - Image courtesy of Artifact

Furthermore, sharing articles has been enhanced by enabling users to directly share a story as an image, with various card options that display the source name and summary. Users can share these images on Instagram stories or save them for later use. Additionally, they have the ability to select specific text from an article to share it as a picture card.

If you don't have Artifact yet, get it via the links below.


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  1. bruh said on August 18, 2023 at 1:25 pm

    Uhh, this has already been possible – I am not sure how but remember my brother telling me about it. I’m not a whatsapp user so not sure of the specifics, but something about sending the image as a file and somehow bypassing the default compression settings that are applied to inbound photos.

    He has also used this to share movies to whatsapp groups, and files 1Gb+.

    Like I said, I never used whatsapp, but I know 100% this isn’t a “brand new feature”, my brother literally showed me him doing it, like… 5 months ago?

  2. 💥 said on August 18, 2023 at 3:55 pm

    Martin, what happened to those: 12 Comments ( Is there a specific justifiable reason why they were deleted?

    Hmm, it looks like the gHacks website database is faulty, and not populating threads with their relevant cosponsoring posts.

  3. 45 RPM said on August 19, 2023 at 6:29 pm

    The page on ghacks this is on represents the best of why it has become so worthless, fill of click-bait junk that it’s about to be deleted from my ‘daily reads’.

    It’s really like “Press Release as re-written by some d*ck for clicks…poorly.” And the subjects are laughable. Can’t wait for “How to search for files on Windows”.

    1. owl said on August 20, 2023 at 12:51 am

      > The page on ghacks this is on represents the best of why it has become so worthless, fill of click-bait junk…

      Sadly, I have to agree.

      Only Martin and Ashwin are worth subscribing to.
      Especially Emre Çitak and Shaun are the worst ones.

      If intended “Clickbait”, it would mark the end of Ghacks Technology News.
      Ghacks doesn’t need crappy clickbaits. Clearly separate articles from newer authors (perhaps AIs and external sales person or external advertising man) as just “Advertisements”!

      We, the subscribers of Ghacks, urge Martin to make a decision.

  4. chessandonions said on August 20, 2023 at 12:40 am

    because nevermore wants to “monetize” on every aspect of human life…

  5. Frank Rizzo said on August 20, 2023 at 11:52 pm

    “Threads” is like the Walmart of Social Media.

  6. Ashray said on August 21, 2023 at 4:06 pm

    How hard can it be to clone a twitter version of that as well? They’re slow.

  7. Paul(us) said on August 21, 2023 at 5:16 pm

    Yes, why not mention how large the HD files can be?
    Why, not mention what version of WhatsApp is needed?
    These omissions make the article feel so bare. If not complete.

    1. Paul(us) said on August 21, 2023 at 5:18 pm

      Sorry posted on the wrong page.

  8. Marc said on August 21, 2023 at 6:00 pm

    such a long article for such a simple matter. Worthless article ! waste of time

  9. plusminus_ said on August 21, 2023 at 7:54 pm

    I already do this by attaching them via the ‘Document’ option.

  10. John G. said on August 21, 2023 at 11:43 pm

    I don’t know what’s going on here at Ghacks but it’s obvious that something is broken, comments are being mixed whatever the article, I am unable to find some of my later posts neither. :S

  11. Tom Hawack said on August 23, 2023 at 2:28 pm

    Quoting the article,
    “As users gain popularity, the value of their tokens may increase, allowing investors to reap rewards.”

    Besides, beyond the thrill and privacy risks or not, the point is to know how you gain popularity, be it on social sites as everywhere in life. Is it by being authentic, by remaining faithful to ourselves or is it to have this particular skill which is to understand what a majority likes, just like politicians, those who’d deny to the maximum extent compatible with their ideological partnership, in order to grab as many of the voters they can?

    I see the very concept of this as unhealthy, propagating what is already an increasing flaw : the quest for fame. I won’t be the only one to count himself out, definitely.

    1. Tom Hawack said on August 23, 2023 at 2:34 pm

      @John G. is right : my comment was posted on [] and it appears there but as well here at []

      This has been lasting for several days. Fix it or at least provide some explanations if you don’t mind.

  12. Tom said on August 24, 2023 at 11:53 am

    > Google Chrome is following in Safari’s footsteps by introducing a new feature that allows users to move the Chrome address bar to the bottom of the screen, enhancing user accessibility and interaction.

    Firefox did this long before Safari.

  13. Mavoy said on September 16, 2023 at 2:17 pm

    Basically they’ll do anything except fair royalties.

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