There are obviously two factors that play a role here. The amount of traffic that can come from Twitter depends largely on the Twitter users who post links pointing to a website on Twitter. The more users and the higher their follower count the better. It certainly depends on the content as well but the content is usually of interest if it is posted by a user.

Some webmasters like to monitor the dynamic process more thoroughly. The default Twitter search engine is no real help when it comes to discovering links pointing to a specific url or website on Twitter. BackTweets is a third party search engine that offers more reliable results. A search for ghacks.net would reveal nine results at the Twitter search engine and more than 4000 results at the BackTweets engine.

Results display the Twitter user who made the post, the post contents and the time it was posted. A click on the user icon or name will open the Twitter user page. A good way of finding new users to follow (and to thank them for posting links). An advanced search form is available as well which can be used to search in a specific date range or by Twitter user.

Backtweets is an interesting service for webmasters who want to analyse and increase the traffic that Twitter is sending to their websites.

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The service displays keyword trends and examples like iPhone, Obama or Superbowl that can be clicked on to perform the search as well. Spy will search its index for occurrences of the entered or clicked on keyword. It uses Ajax to update the search screen automatically. Search results are ordered by relevance.

The service makes use of two display modes. Poster mode makes use of speech bubbles displaying user avatars and the messages.

While Spy is not the most thorough search engine out there it can be used for several purposes. It can be used to read reactions on blog posts or follow conversations about recent events.

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Results are displayed with user icons and and a preview of the message that has been published at Twitter. Searches can also be filtered by username. If you want to search all messages at Twitter from a specific user you can do so by leaving the keyword field blank and only entering the username in the second form.

Tweet Scan can be added as a search engine to the list of possible search engines if you use Firefox. I have not tried it with other browsers but it will probably work as well.

It seems that registered users can also receive updates per email. I did not want to register to the website and could not check that out though.

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