Did you know that newsletters make up about 50% of the email the average user receives? Microsoft discovered this after analyzing what they called graymail. Graymail in short is all mail that is not spam or personal email. When they looked at graymail they discovered that newsletters and social updates were the two biggest groups [...]
- Author: Martin Brinkmann
- Comments: 5
Email Marketing Software Email On Acid
One of the major email marketing problems is to ensure that the emails that are send out can be viewed properly in the email clients. A manual approach would be to install the most popular email software programs to test how the emails display in their interface. A far better solution is to use a [...]
- Author: Martin Brinkmann
- Comments: 1
Gmail Automatic Newsletter Unsubscribing
One cannot really say that Google is not working hard to make Gmail a better service. They started to introduce many features in the online email client lately that would not only be offered as an experimental widget or function in Gmail labs but also some that were introduced to all Gmail users at once. [...]