Well this is no big news to the internet community. We, more than everyone else, are keen on using new media devices and like to be among the first when it comes to technology in general. A survey among canadian music retailers now found out what we actually now for a very long time: Copy protection is bad for business. Customers are more frequently than before returning cds which they could not play in their personal computer or copy to their mobile player. Retailers also observe that customers tend to put cds down when they spot the copy protected logo.
- Author: Martin Brinkmann
- Comments: None
How the music industry should react
The outrage from the internet community about Sonys “rootkit” cds is still fresh and spreading like fire on the internet. I always thought that a business should try to please it customers in the first hand, because thats what makes the customers come back.
Its obvious that the music industry has a image problem, especially when someone asks the internet community. My article takes a look at possible solutions for the music industry. How should they react and what should they avoid in the future ?
- Author: Martin Brinkmann
- Comments: 2
How to live without the music industry feedback
The article created a lot of feedback, mostly positive on the subject and I would like to take the opportunity to thank everyone for their comments and present your thoughts in this new article.
Most visitors agreed that the decision of the RIAA to turn on its customers badly damaged their image and unfortunatly that of musicians as well. It seems to a lot that they don´t care as much about the music than they care about profits.
- Author: Martin Brinkmann
- Comments: 61
How to live without the Music Industry
We read it in the news everyday. The major music industry players like Sony BMG or EMI are reporting losses all over the place and blame it solely on internet pirates. Internet pirates are actually a very good excuse for bad times. Hard facts do not exist and no one is able to check on the numbers the MI provides for losses due to internet pirates.
They don´t seem to realize that they criminalize their own customers with measures like copy protected cd´s and rootkit software installed on customers pc.