Wikipedia are currently having their annual fundraising drive and consequently a large ‘encouragement’ to donate appears on every single encyclopedia article, which is an annoyance. Whilst it is possible to ‘collapse’ the advertisement to a much smaller one, having to do so is about as big an annoyance as the original advertisement. A popular Wikimedia-themed [...]

Categories: Browsing, The Web

I’m sometimes amazed what companies do to promote their products in other parts of the world. The local advertisement agencies really seem to lack the esprit to produce advertisements that are fun to watch and that deliver a message. They always seem to go straight to the message and forget that viewers are usually bored [...]

Categories: Entertainment, Funny

We have covered Phorm before at Ghacks. It is a very scary cooperation between several Internet Service Providers and advertising companies. The Internet Service Providers install tracking cookies on user systems and create a unique profile for each user which is then used by the advertising agencies to display targeted advertisement to the user. Especially [...]

Categories: Browsing, Firefox, Security

RIP – Remove It Permanently – is a Firefox add-on that adds options to remove elements on websites permanently. Elements can be pretty much anything from headers, images, advertisement, forms to flash content. Want Google without the Google logo? Digg without advertisement and user comments? RIP can do that for you and much more. Two [...]

Categories: Firefox, The Web

Many Internet websites have the habit to divide articles in tiny little chapters that sometimes require you to click ten or more times on next to read the full article. If you want to reread a part you have to click back to do so. I once again came by a website that used this technique, it’s Information Week and their article Top 60 Little-Known Technology Web Sites. Ghacks is unfortunately not in that list.

Categories: Browsing, Knowledge, The Web

Adblock Plus is probably one of the most popular Firefox extensions of all time. It blocks almost any advertisement on the Internet and is highly effective. Users can add filters to Adblock Plus that whitelist those websites which means that ads on those websites will be shown. This is excellent for webmasters who want to make sure that their websites are displaying the correct ads and visitors who want to give something back to a website that they really like.

Categories: Browsing, Firefox

Am I the only one that is thinking that putting Ads into Adobe PDF documents is not going to be that successful ? Putting contextual ads next to content in PDF documents is going to fail and here is why. Users are not used to ads in documents like PDF or Doc and they will have a hard time convincing users and advertisers to try this new ad form.

Categories: Online Services

The Rubicon Project is yet another service like Pubmatic that tries to optimize your ad inventory on your website. They do this by testing different kinds of ads from different advertising companies in the ad spots on your website which has the result that ads generating maximum profits are displayed after a while.

Categories: Revenue Sources

Google changed the clickzones of their Adsense ad units and most webmasters are reporting decreases in their ad unit click through rate and revenue. Many have seen a decrease between 1-2% in click through rate which reduced the earnings by a figure between 30-70%.

Categories: Adsense, Revenue Sources