When I research a domain or website, I sometimes want to find out about other websites that the company or owner maintains. Why can this be important? Lets say I want to buy a website about Grand Canyon Helicopter Tours. With a reverse lookup I can make sure that the guy who is selling the [...]

Categories: Online Services, The Web

It has been a long time since I have last written about advertising opportunities. Mainly because of the lack of changes in the advertising setup here at Ghacks. Some things have changed in the last few months and I would like to kick of an advertising mini series with the article about Google’s Ad Planner, [...]

Categories: Adsense, Revenue Sources

Google recently launched behavioral targeted ads for AdSense. This means AdSense displays adverts not only on the context of the webpage, but on the context of your browsing history. The aim is to provide more relevant and efficient adverts, but tracking cookies being used across hundreds of thousands of websites raises obvious privacy issues, as [...]

Categories: Firefox, Google, ie, Security

Google is introducing a lot of developments for Adsense, with font selection implemented not long ago, now comes a new, much anticipated feature, Adsense for parked domains. Many people own lots of domains which they keep around to sell at a higher price, or they simply haven’t gotten around to developing it, and as such, [...]

Categories: Adsense, Online Services

Normal Google Adsense users – those that do not have the status of a premium publisher – have always been at a severe disadvantage when customizing Adsense units. One of the major points of criticism over the year was the inability to change the default font mix that Google used to display Adsense units. You [...]

Categories: Adsense, Revenue Sources

I’m currently testing a WordPress plugin that I always wanted to test but never had the opportunity to do it. It’s the Who Sees Ads plugin which allows the administrator to define rules on who is seeing ads on the website and who is not. I figured that regular readers would not click on ads [...]

Categories: ghacks

Google changed the clickzones of their Adsense ad units and most webmasters are reporting decreases in their ad unit click through rate and revenue. Many have seen a decrease between 1-2% in click through rate which reduced the earnings by a figure between 30-70%.

Categories: Adsense, Revenue Sources

Until now it was possible to use the public id of any Adsense webmaster and place it on bogus sites to get the account of that webmaster banned. The public id is visible when viewing the source code of a website that uses Google Adsense to monetize.

Categories: Adsense, Google, Revenue Sources

If you ask ten webmasters about the best Adsense unit that is offered at the moment, the best color scheme for that unit and best location you would get ten different answers. There is no absolute truth, no way to setup Adsense that will earn you the most. It depends on so many factors that it is difficulty to give general tips.

Categories: Adsense, Revenue Sources