Here is something that I found on Youtube and thought that it looked incredibly entertaining. We all know the drill that we are forced to watch dozens of advertisements in cinemas before the movies start which becomes increasingly boring if you go to the cinemas regularly. The title of the video is Human Joysticks (NewsBreaker Live interactive cinema game) which describes exactly what this is all about. Take some motion sensing cameras, a breakout video game, a big screen and an enthusiastic crowd and you are about to witness the funniest breakout game of all times.
They show some of the action and several opinions of participants which all sound pretty enthusiastic. I really think that this could be a great idea if it does not mean that you have to wait and watch the advertisement and play the game before the movie. They are probably trying to bridge the time before the advertisements start. What do you think ?

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