With all the rumors about an acquisition of youtube by Google circulation on many websites it was only a matter of time when the real deal was announced. This happened some minutes ago. Google officially announced the deal in a press conference that took place today. Youtube was acquired for 1.65 billion dollars in a stock-for-stock transaction.
The youtube brand will remain, it will continue to operate from San Bruno, California and no Youtube employees will loose they jobs. The big question is of course why Google made the purchase at this point in time. Google Video was not as successful as they hoped and buying the number one video site on the web looked like an obvious step to improve their rankings.
If you can’t do it yourself buy the ones who can and use their knowledge. I would be very surprised if Google video would not be merged into youtube in the process, there is obviously no need for two video sites in Google’s portfolio.
So, what is most likely to happen in the long run ? we heard rumors about Google video ads and youtube would be an ideal candidate for this kind of ads. I think that we will see some sort of ads in the long run on youtube, maybe before the original video is shown just like sites as gamespot.com or gametrailers.com do it for some time.
What is your opinion on this ? Is it a good move, a bold move, a stupid one ? Let me know.
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This is a private video workaround for Youtube
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This is a bit scary. No matter what Google paid, they are getting a deal. Google is getting too powerful for the internet. Google has some great stuff and I use them, but what are the rest of the internet community going to do under the foot of a giant. I’d say it’s a potentially bad move for the world, good move for google. Google has enough good services. Youtube should have stayed in competition.
i totally agree with Joey..Google do have some great services but i also liked youtube and think its a really bad thing for the world
Sooner or later they’ll purchase myspace, then yahoo, and then who knows what!
I don’t buy into the Google-conspiracy theories. Getting into video fits really well into their commercial scheme – selling publicity.
To conquer the video market – they need two things they didn’t quite achieved with google video – a lot of videos, and a user base. Things YouTube has. Now that google has put his hands on these data sources, cross-reference that with the data from the google search engine…
I guess, with enough data, they’ll start building a video ad sensor, built up with personal data. And if that works, what can they do? Become a middle-man between announcers and video broadcasters. Or even become a broacaster itself, sending the video you want, bundled with “intelligent” video-google-ads.
As much as Google has a lot of cool features and etc. what makes its economical power is ads – and provided they can move into another field of ad-providing, their future looks great.
Also, for people thinking about the lost of some purity – seeing ads on YouTube – well, it was inevitable. YouTube had no ad-free future, economically, it made no sense. They build a lot of free stuff, and provided a strong server/bandwidth architecture to support all that streaming – and ask for nothing in return?
Google can turn YouTube into something economically viable, and while I do prefer the freebies, I don’t think that the google ad model is that harmful for the internet as a whole.
Hey guys,
I have an iMac G5 running tiger 10.4.7 and I an having a wierd problem. Whenever I go to a site that has an embedded youtube, flash or some kind of video, there is no sound. If it a quicktime file there is no problem. There is not sound no matter what broswer I use, firefox, camino, safari, or shiira. And keep in mind that about a week ago I was not having this issue.
Help Would be awesome
Thanks!